Writing Right for Today’s Mass Media: A Textbook and Workbook with Language Exercises (in Paperback)
This unique writing text and workbook format furniahes everything a student needs while learning to write for the mass media. Built around the concept that mass media writing can be enjoyable and rewarding, part one covers writing news stories for both print and broadcast, as well as persuasive writing, advertising, and public realtions. More than [...]
Mass Spectrometry: A Textbook (for Kindle)
ReviewFrom the reviews: Choice Review by J. Allison, College of New Jersey “With dozens of works available in the ever-expanding field of mass spectrometry, the ideal work still seems, as Gross (Univ. of Heidelberg) states, to be missing. Gross does an excellent job of constructing a book that is surprisingly comprehensive, scientifically accurate, and is [...]
Word Source: The Smarter Way to Learn Vocabulary (Kaplan Word Source) (Mass Market in Paperback)
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Media Today: An Introduction to Mass Communication, 3rd Edition (for Kindle)
ReviewMedia Today is the best textbook to understand the organization, economics, and emerging trends within the U.S. media sector. Its institutional focus and the level of detail and updated knowledge it provides in this regard makes it the best textbook for an introductory media course.—Gisela Gil-Egui, Fairfield UniversityWhat makes Media Today especially stand out is [...]
Media Today: An Introduction to Mass Communication (in Paperback)
ReviewMedia Today is the best textbook to understand the organization, economics, and emerging trends within the U.S. media sector. Its institutional focus and the level of detail and updated knowledge it provides in this regard makes it the best textbook for an introductory media course.—Gisela Gil-Egui, Fairfield UniversityWhat makes Media Today especially stand out is [...]